VP, Analytics

Role overview Lead a portfolio of measurement and analytics work for life sciences marketing, turning complex data into credible evidence of program impact and practical client decisions. You’ll set standards for delivery, advise senior stakeholders, and develop analytics talent while improving how teams measure brand, healthcare professional, and patient outcomes. The role combines portfolio leadership, client partnership, data strategy, and business development.

Responsibilities - Set priorities across accounts, manage resourcing and delivery risks, and adapt team capacity as client needs change. - Mentor analytics staff, develop future leaders, and establish standards for measurement plans, KPIs, testing, tagging, data quality, dashboard QA, and issue resolution. - Explain evidence and performance findings to senior clients, translating results into commercially grounded recommendations. - Coordinate with account, creative, media, strategy, and technology teams to connect program performance with brand, HCP, and patient outcomes. - Guide data, platform, and vendor decisions while addressing privacy, consent, medical/legal/regulatory review, and HIPAA needs. - Apply AI and automation to analytics workflows and lead measurement strategy for major pitches and proposals.

Requirements - 12 or more years of agency or client-side measurement and analytics experience, including complex portfolios, client relationships, and team leadership. - Deep experience in life sciences marketing across HCP and patient or direct-to-consumer programs; payer or provider exposure is preferred. - Strong knowledge of media, CRM, web analytics, HCP identity, claims and patient data, and business intelligence tools. - Expertise in cross-channel measurement and the ability to assess data maturity and shape practical platform or vendor approaches. - Bachelor’s degree or equivalent experience; an advanced degree is preferred. - U.S. work authorization that does not require current or future visa sponsorship.

Benefits and work setup - Hybrid work is the default, with priority locations in Boston, Chicago, and Raleigh; U.S.-based remote candidates may be considered. Some travel to company hubs may be required. - Salary range: $147,000–$217,000, based on qualifications, experience, and location. - Medical, dental, vision, and life insurance; 401(k); lifestyle spending account; employer-paid life and disability coverage; flexible time off and holidays.