Director, Enabling Tech Product Management (Upstream Marketing)

Role overview

A medical technology company is hiring a Director of Enabling Tech Product Management (Upstream Marketing) to define and execute the global strategy for enabling technologies across its orthopedic portfolio. The role owns long-range planning for augmented reality, navigation, robotics, and data-driven surgical solutions, bridging clinical insight, engineering innovation, and commercial execution.

Responsibilities

- Define and lead the global enabling technology strategy, setting portfolio priorities and long-range roadmaps that integrate hardware, software, and data. - Own the end-to-end product lifecycle from concept through launch, scale, and optimization, ensuring global scalability across regulatory environments and care settings. - Translate strategy into commercial value propositions for surgeons, hospitals, and ambulatory surgery centers, driving launch excellence and adoption plans. - Monitor competitive technologies and market trends, turning insights into actionable product and positioning decisions. - Lead cross-functional alignment across R&D, clinical, regulatory, operations, marketing, and commercial teams, acting as the central hub between upstream strategy and downstream execution. - Define and track KPIs including adoption rates, utilization, capital ROI, and procedural growth.

Requirements

- Bachelor's degree in Business, Marketing, Engineering, or a related field. - At least eight years of marketing experience within the medical device industry. - At least five years focused on orthopedic enabling technologies. - Proven track record launching and scaling complex capital equipment or technology platforms. - Strong understanding of orthopedic procedures, ideally adult reconstruction. - Demonstrated success leading cross-functional teams in a global environment and experience with financial modeling (NPV, ROI, capital investment decisions).

Nice to have

- Hands-on experience with robotics, navigation, AR/VR, or digital surgical technologies. - Familiarity with ambulatory surgery center market dynamics and outpatient trends. - Strong executive communication and storytelling capabilities.

Benefits and work setup

- Remote position with travel expectations of 25–30% for Austin-based candidates and 40–50% for those located outside Austin. - Comprehensive benefits package including medical, dental, and vision insurance; spending and savings accounts; 401(k); paid vacation, sick leave, and holidays; income protection; discounted insurance rates; and access to legal services. - Applicants must already hold full-time U.S. work authorization without requiring visa sponsorship.