Implementation Engineer, Analytics & Tag Management

Role overview Implement and troubleshoot the measurement systems that collect web and app behavior for analytics and customer data platforms. Working across client engagements, this engineer helps ensure events are accurately defined, captured, governed by consent and usable for reporting, audience building and activation.

Responsibilities - Define and document measurement plans, event specifications and data layers for websites and applications. - Configure tags, triggers, rules, extensions and mappings in tag management platforms. - Implement and troubleshoot GA4 or Adobe Analytics events, parameters and conversions. - Set up server-side or event-stream collection and validate data flowing into customer data platforms, including identifiers and consent signals. - Debug missing, duplicated or inconsistent events; build and test API or webhook connections and use SQL to reconcile event data. - Coordinate with client marketing, analytics and engineering teams and partner specialists to validate the path from collection through activation.

Requirements - At least four years in analytics implementation, tag management, data collection or related marketing technology engineering. - Strong JavaScript skills, including custom tracking code and data layer logic. - Hands-on experience with Tealium iQ, Google Tag Manager, Adobe Launch or a comparable tag management system. - Experience implementing GA4 or Adobe Analytics and validating data quality. - Practical customer data platform experience, including collection, identifiers, consent, profiles, identity resolution or activation. - Familiarity with server-side collection, SQL, REST APIs, authentication, webhooks and JSON; clear client communication and documentation skills.

Nice to have - Deeper customer data platform configuration, engagement platform experience, mobile analytics SDKs or relevant platform certifications. - Python, Snowflake or BigQuery experience, or a background in marketing technology consulting. - Experience in automotive, OEM or dealer networks.

Benefits and work setup - Remote-first work across multiple client engagements in different industries; occasional travel or onsite presence may be needed. - Listed salary range is $90,000–$110,000 per year, with final compensation depending on experience and location.