Sr. Manager, GTM Engineering

Role overview

Lead hands-on engineering for marketing and business development workflows, combining system integrations, automation, and AI agents to improve campaign delivery and pipeline productivity. You will set technical priorities across marketing and BDR teams, make decisions about scale, data quality, privacy, and adoption, and manage one operations specialist.

Responsibilities

- Build AI-assisted campaign workflows from brief intake through first-draft content, with human review and reusable templates for marketing teams. - Integrate go-to-market systems and data using APIs, webhooks, iPaaS, and agent connectors; develop a flexible architecture for using account and intent signals. - Automate BDR prospecting, including account prioritization, research, outreach drafting, and task workflows; own the sales engagement and dialer tools with BDR leadership. - Identify productivity bottlenecks, run experiments, and measure the effect of changes on workflow performance and pipeline outcomes. - Design security, privacy, compliance, permissions, and access controls into agents and automations, and surface scale risks before launch. - Prioritize requests across stakeholders, coach a direct report, and guide delivery with Marketing, Sales, Revenue Operations, and IT partners.

Requirements

- 7+ years in marketing operations, go-to-market or revenue systems engineering, or marketing automation, including complex systems ownership and cross-functional delivery. - Practical experience integrating and automating a marketing or revenue stack, such as CRM, marketing automation, and account-based or intent platforms. - Strong knowledge of lead routing, scoring, handoff agreements, sales engagement and dialer tools, and attribution. - Experience building business AI workflows or agents with enterprise language models and agent connectors, plus campaign or content automation. - Background in B2B subscription or software go-to-market, and experience managing, mentoring, or technically leading others. - Able to turn business needs into delivery plans and influence stakeholders across Marketing, Sales, Revenue Operations, and IT.

Benefits and work setup

The role is described as remote. Listed benefits include health, life, and disability coverage, retirement matching, paid parental leave, paid time off and holidays, quarterly self-care days, and stock options. Equipment and support are provided for home or office work.