Senior Software Engineer, Ads Creative Effectiveness

Role overview

Senior engineer building the systems and models that measure and improve the effectiveness of advertising creative. The role sits at the intersection of ads engineering, experimentation, and applied machine learning. It focuses on helping advertisers understand which creative approaches actually drive results.

Responsibilities

- Design and ship services that evaluate ad creative performance at scale - Build experimentation and measurement pipelines connecting creative attributes to advertiser outcomes - Collaborate with ads product, data science, and ML teams to translate insights into platform features - Improve the latency, reliability, and coverage of creative effectiveness tooling - Contribute to code quality, design reviews, and technical decision-making across the team

Requirements

- Solid experience as a backend or full-stack engineer, including work on data-intensive systems - Familiarity with ads, ranking, recommendation, or measurement products - Proficiency with modern programming languages and data processing frameworks - Comfort with experimentation, metrics, and statistical thinking - Track record of delivering projects end-to-end in collaboration with cross-functional partners

Benefits and work setup

Remote position based in the United States.