Remote job
VP, Product Management, Social
Job details
About this role
Role overview
Set the vision and roadmap for an enterprise portfolio of social activation products, spanning audience intelligence, creator workflows, measurement, reporting, and emerging AI-enabled capabilities. This senior product leadership role brings business, technology, data, design, and operations teams together to turn complex needs into scalable offerings that move from concept through adoption.
Responsibilities
- Develop and communicate a multi-year product vision and strategy for social activation technology. - Identify opportunities in social media, creator marketing, audience intelligence, AI, identity, privacy, and workflow automation. - Lead cross-functional initiatives and prioritize features, integrations, and platform investment based on user needs and business impact. - Convert bespoke client solutions into repeatable products and improve workflows through automation and integration. - Establish approaches for onboarding, support, reporting, and sustained product adoption. - Advise senior stakeholders and support strategic client discussions, product demonstrations, and growth opportunities.
Requirements
- At least ten years of experience in product management, product strategy, advertising or marketing technology, media technology, SaaS, or a related field. - Track record of defining product vision and strategy beyond managing features or backlogs. - Strong understanding of social media technologies, workflows, and activation platforms. - Experience leading large cross-functional initiatives with varied stakeholders and competing priorities. - Ability to explain technical topics in business terms and turn them into clear decisions and plans. - Strong executive communication and stakeholder management skills.
Benefits and work setup
- Salary range: $136,000–$200,000 annually, based on experience and other factors. - Benefits include medical, vision, and dental coverage; life and disability insurance; 401(k); flexible paid time off; at least 15 holidays; paid sick and safe leave; and paid parental leave. - Flexible work arrangements are available, with onsite expectations for employees within commuting distance of designated offices.