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Platform Architect, SFMC
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About this role
Role overview Build and improve customer messaging solutions on a large-scale marketing automation platform. This hands-on role turns campaign and business needs into working configurations across email, SMS, and mobile channels, while contributing to technical designs and reusable practices with guidance from senior architecture colleagues.
Responsibilities - Configure and maintain customer journeys, automations, audience segments, and campaign workflows. - Develop platform solutions with AMPscript, SSJS, SQL, and, where applicable, GTL. - Set up data structures and tools such as Data Extensions, Contact Builder, Journey Builder, and Automation Studio. - Support REST and SOAP integrations, platform audits, testing, troubleshooting, and issue resolution. - Gather requirements, explain technical options and limitations, and collaborate with delivery, analytics, and strategy teams. - Document configurations and decisions, optimize platform performance, and contribute to shared standards and reusable assets.
Requirements - At least four years of hands-on development or implementation experience with Salesforce Marketing Cloud Engagement. - Practical experience with AMPscript, SSJS, and SQL, plus familiarity with GTL. - Experience with platform data and journey tools, audience segmentation, and REST or SOAP integrations. - Familiarity with Marketing Cloud Connect, an SFMC connector, or a comparable integration approach. - Understanding of software development, testing, deployment, and troubleshooting practices. - Ability to turn business requirements into technical solutions and communicate clearly with technical and non-technical audiences.
Benefits and work setup The role is full time and permanent, with a remote designation in Colorado. Benefits listed include health, vision, and dental coverage; life and disability insurance; a 401(k); flexible paid time off; at least 15 paid holidays; sick and safe leave; and paid parental leave. The role may require office attendance depending on location and business needs.