Implementation Engineer, CRM & CDP Automation

Role overview Implement customer data and marketing automation solutions for client programs, turning solution designs into tested, documented configurations. The role focuses on Salesforce Marketing Cloud and enterprise customer data platforms, connecting data, audiences and customer journeys across email, SMS and other channels. You’ll work directly with client teams and technical specialists to deliver reliable campaigns and integrations.

Responsibilities - Build and maintain Marketing Cloud journeys, automations, audiences and data extensions. - Use SQL, AMPscript and platform scripting to prepare audiences, personalize communications and apply eligibility, frequency and suppression rules. - Configure customer data ingestion, profiles, identity rules, segmentation and activation into Marketing Cloud or other destinations. - Build and troubleshoot integrations using APIs, connectors and scheduled file transfers. - Validate identifiers, field mappings, audience counts, consent and suppression across connected systems. - Investigate failed automations, import problems, personalization errors and journey execution issues; document configurations, testing and deployment steps.

Requirements - Four or more years of marketing technology implementation experience, including substantial production work with Salesforce Marketing Cloud. - Practical experience building and troubleshooting journeys, automations and audiences with Journey Builder, Automation Studio, Contact Builder and data extensions. - Strong SQL and AMPscript skills, plus working JavaScript ability for scripting, transformations or integrations. - Experience configuring an enterprise CDP and connecting its data or audiences to Marketing Cloud. - Familiarity with REST APIs, authentication, JSON payloads and scheduled integrations. - Understanding of analytics events, data layers, consent and communication preferences, plus clear client communication and documentation skills.

Nice to have - Salesforce Data 360/Data Cloud experience or relevant Salesforce certifications. - SSJS, custom journey activities, API-triggered communications or email deliverability experience. - Analytics tagging, server-side data collection, Snowflake, BigQuery or Python experience; automotive CRM or consulting background.

Benefits and work setup - Remote-first role supporting multiple client engagements across the United States. Occasional travel or on-site work may be required. The listing gives an annual salary range of $90,000–$110,000, with final compensation varying by experience and location.