Senior Business Analyst, GTM Systems

Role overview Connect go-to-market teams with the systems and processes they depend on. You will turn operational needs into buildable requirements, coordinate testing and releases with the platform team, and improve how sales and marketing activity is represented in systems and reporting.

Responsibilities - Gather needs from Sales, Marketing, Customer Success, Renewals, and Deal Desk; write user stories and acceptance criteria. - Manage intake and prioritization for systems requests, maintaining a shared backlog with business and technical partners. - Plan and run user acceptance testing, triage defects, obtain business sign-off, and communicate releases to field teams. - Lead requirements, scenario design, and evaluation scoring for a configure-price-quote system review; support the resulting roadmap. - Improve marketing and pipeline attribution, including data capture requirements and reporting trusted by Sales and Marketing. - Monitor forecast, renewal, and source-field data quality; investigate root causes and document definitions and processes. - Use AI tools to assist with analysis, testing, and documentation, applying judgment to review the results.

Requirements - At least 4 years in business or systems analysis, or sales operations, supporting a B2B SaaS go-to-market organization. - Hands-on Salesforce experience and working knowledge of its data model. - Skill in eliciting requirements and producing clear user stories and acceptance criteria. - Experience running user acceptance testing and coordinating releases with a central platform or IT team. - Familiarity with pipeline, forecasting, bookings, and renewals. - Strong written and verbal communication with both frontline teams and executives.

Nice to have - Salesforce CPQ, quote-to-cash, or experience with a systems evaluation or vendor selection. - Marketing or pipeline attribution experience, or familiarity with revenue intelligence tools. - Salesforce Administrator certification, SOQL knowledge, or experience using AI tools for analysis, documentation, and testing.

Benefits and work setup - The role is listed as remote. The source describes two US compensation zones: $99,400–$149,200 in New York, California, and Washington, and $90,400–$135,600 in other US states.