Senior Director Marketing Technologies

Role overview Lead the strategy, architecture, and delivery of global marketing technology platforms used by marketing teams to reach players worldwide. The remit brings together engineering, product management, UX, measurement, experimentation, audience activation, and marketing data, with responsibility for making these capabilities scalable, reliable, and coherent.

Responsibilities - Lead and develop multidisciplinary engineering, product, and UX teams, setting goals and accountability for delivery. - Own marketing platforms end to end, from discovery and architecture through launch, adoption, operation, and improvement. - Set architecture for platforms, APIs, data pipelines, audience services, orchestration, and activation integrations. - Define product vision and a multi-year roadmap, balancing user value, feasibility, business impact, risk, and platform health. - Establish standards for security, privacy, reliability, observability, scalability, and technical debt management. - Guide product discovery and UX research with marketing teams, and assess build, buy, and partner options.

Requirements - Direct software or data engineering experience building marketing technology products or platforms; vendor administration alone does not meet the stated requirement. - Experience leading engineers and technical product teams across disciplines. - Ability to make architecture and build-versus-buy decisions and turn marketing needs into durable systems. - Experience owning platform delivery and operations, including reliability and ongoing improvement. - Background setting technical direction for APIs, data pipelines, audience capabilities, or integrations.

Benefits and work setup - Flexible role that can be remote, with pay varying by location. The listed Seattle base range is $207,400–$311,200 USD. - The source notes eligibility for a bonus package.