Agentic Workforce Adoption Manager

Role overview Drive customer adoption of AI tools that can take on day-to-day digital marketing work. You’ll combine marketing knowledge with customer enablement, helping organizations move from using software to manage tasks toward putting AI agents into their workflows and measuring the results.

Responsibilities - Identify adoption opportunities with customer success partners and help customers get started with AI agents quickly. - Lead discovery sessions, workshops, webinars, and value reviews tailored to customers’ marketing strategies and channel performance. - Assess existing social media, search optimization, and reputation programs to identify work that AI agents can support. - Help marketing leaders, regional teams, franchisees, and local operators onboard and operationalize agents in their processes. - Track usage, adoption barriers, and business outcomes; communicate value such as efficiency gains, visibility, engagement, and review performance. - Share customer feedback with product teams and contribute adoption playbooks and materials that help internal teams support customers.

Requirements - 4–6 or more years in digital marketing or marketing technology, with working knowledge of social media, SEO, and reputation management and depth in at least one. - 3–5 or more years in customer success, consulting, professional services, or a related post-sale SaaS role. - Evidence of driving product adoption and influencing customer behavior. - Strong communication and presentation skills, including the ability to explain technical capabilities in terms of customer outcomes. - Experience working across teams in a fast-moving environment. - Bachelor’s degree or equivalent practical experience.

Nice to have - Experience with franchise, multi-location, or enterprise marketing. - Familiarity with AI-enabled or advanced SaaS products, customer workshops, and adoption or value realization frameworks.

Benefits and work setup The listing describes a remote work environment and, for eligible full-time permanent roles, health, dental, and vision coverage, wellness incentives, retirement-plan matching, flexible paid time off, wellness days, paid holidays, and career development opportunities.