Senior Engineering Manager - GTM

Role overview

Lead a new go-to-market engineering function, setting its technical direction and helping a small team turn early ideas into dependable systems. The work connects marketing, sales, product, and data so customer signals can guide coordinated outreach and the team can measure what drives acquisition and growth. This is a hands-on management role that combines system design, prototyping, and coaching.

Responsibilities - Set the architecture and roadmap for systems that connect marketing, sales, product, and data workflows. - Build orchestration that turns launches and ongoing campaigns into coordinated actions across channels. - Improve how prospective customers are identified, enriched, qualified, routed, and followed up by sales teams. - Add measurement and reliability features so teams can track outcomes, find failures, and improve their approaches. - Introduce AI-supported workflows from prototype through production, with evaluation, testing, and appropriate human review. - Lead and mentor a small engineering team while staying involved in technical investigation and implementation.

Requirements - Substantial experience in go-to-market or marketing technology engineering, or in growth engineering. - Professional engineering management experience alongside recent hands-on software development. - Practical experience using AI to build software or improve workflows, including judging quality and reliability.

Nice to have - Experience shipping AI-enabled go-to-market workflows. - Familiarity with TypeScript, Node.js, customer engagement platforms, CRM and data warehouse systems, or integration with a functional-language backend.

Benefits and work setup - Compensation includes base salary, equity, and benefits. Target base salary ranges are $239,000–$298,800 USD for U.S. employees and $225,900–$282,400 CAD for Canadian employees; offers may vary by experience, expertise, location, and internal pay equity.