Senior Director Financial Services Analytics and Decisioning

Role overview Set the analytics and decisioning strategy for financial services clients, translating customer, first-party, and call center data into choices that support measurable growth. The role combines senior executive partnership with oversight of modeling standards and delivery across banking, lending, payments, wealth, insurance, and related sectors. You’ll guide multi-year roadmaps and stay close enough to the technical work to challenge models or contribute directly when needed.

Responsibilities - Advise senior client leaders across marketing, distribution, customer, product, finance, actuarial, and risk functions. - Define customer analytics visions and multi-year roadmaps tied to each client’s business priorities and growth measures. - Turn customer and call center data into clear recommendations for investment and operational decisions. - Set and review standards for segmentation, propensity, lead scoring, customer lifetime value, decisioning, and measurement. - Coordinate analytics, data science, and engineering teams, including data pipelines, feature frameworks, and governance in regulated settings. - Mentor senior analytics leaders, support proposals and account growth, and manage scope and client transitions.

Requirements - 15 or more years in analytics, data science, or a related field, including leadership of modeling delivery across clients or complex portfolios. - Demonstrated experience advising senior executives in banking or insurance and managing senior client relationships. - Deep understanding of customer lifecycle economics, acquisition, retention, and customer lifetime value. - Hands-on expertise in propensity, ranking, and lifetime value modeling, with the ability to review code, features, and validation. - Experience handling regulated customer data and relevant privacy, consent, and financial services rules. - Strong SQL and data modeling skills, plus clear communication and leadership capabilities.

Benefits and work setup - Full-time permanent role based remotely in Maryland, with travel to client sites as engagements require; typical travel cadence is monthly to quarterly. - Hybrid collaboration may involve office attendance for employees within commuting distance of designated hubs, depending on role and business needs. - Listed benefits include medical, vision, and dental coverage, life and disability insurance, retirement plan, paid time off and holidays, sick leave, and parental leave.