Staff Product Manager, Consumer Growth Loyalty

Role overview

Create a consumer loyalty program for a widely used payment card, establishing why customers should return and choose it more often. You’ll define the program from its first rewards and membership tiers through the experiences that explain value, encourage engagement, and support sustainable growth.

Responsibilities

- Own the loyalty vision, multi-quarter roadmap, hypotheses, success measures, and delivery sequence. - Launch rewards and tiers, defining how members earn and redeem value and what benefits they receive. - Build engagement experiences around progress, milestones, and relevant offers across the app, checkout, and post-purchase journey. - Model program economics, including reward obligations, funding sources, incremental transaction volume, and cost per member. - Establish holdout and incrementality testing and long-term value measurement; use results to tune reward rates and tier thresholds. - Coordinate engineering and design teams and align partners in risk, credit, legal, compliance, finance, marketing, and adjacent product areas.

Requirements

- At least 8 years of product management experience, including work on consumer apps, financial technology, or digital banking. - Experience building or scaling a loyalty, rewards, or engagement program and understanding its earn, redemption, and economic mechanics. - A track record of launching products from the ground up and owning repeat usage, retention, or customer share of wallet. - Ability to build and explain financial models for reward costs, funding, and payback. - Strong user experience judgment and fluency in experimentation, attribution, and lifetime value measurement; able to use data tools such as SQL or product analytics platforms. - Experience shipping consumer financial or regulated products, leading cross-functional work without relying on formal authority, and partnering with risk and compliance teams. - Bachelor’s degree in a related area or equivalent practical experience.

Nice to have

- Familiarity with AI-assisted tools for research, analysis, or prototyping.

Benefits and work setup

- Remote-first within the country of employment, with occasional office work possible and in-person onboarding for new hires. - Medical, dental, and vision coverage, monthly technology and wellness stipends, flexible time off, holidays, and an employee stock purchase plan.