VP, Data Cloud Consulting

Role overview The Vice President of Consulting leads and scales a high-impact consulting organization that delivers data-driven marketing strategy, measurement, and activation across an enterprise client portfolio. The role blends executive leadership with practitioner-level execution, shaping client strategy, building repeatable frameworks, and driving revenue tied to consulting engagements.

Responsibilities - Develop, mentor, and scale a team of consultants, establishing repeatable problem-solving methodologies and consultative processes. - Design comprehensive data strategies that combine first-party and third-party data to optimize paid and owned channel performance. - Translate business goals into actionable media and CRM plans, converting complex dashboards into clear tactical roadmaps by channel. - Operationalize generative AI and predictive analytics tools across consulting workflows, proposal generation, and client storytelling. - Standardize proforma development projecting quarterly revenue impact from audience and campaign recommendations, and support sales leadership on incremental pitches. - Build data intelligence workshops and playbooks for top-tier accounts, and partner with Product, Engineering, and Account teams to identify expansion opportunities.

Requirements - 12+ years in data-driven marketing strategy, campaign measurement, and client engagement/growth, including hands-on leadership of strategic planning, brand, and performance marketing programs. - Experience with advanced segmentation strategies, statistical testing, and multi-touch attribution models. - Proven ability to synthesize data into insights and develop actionable recommendations and roadmaps. - Exceptional communication skills with experience presenting to C-level executives and cross-functional teams. - Track record building audience strategies, measurement frameworks, and people-based marketing programs that solve for real business outcomes.

Nice to have - Experience shaping consulting offerings, automation initiatives, or roadmap inputs in partnership with Product and Engineering.

Benefits and work setup - Compensation range of $180,000–$200,000 depending on location and experience.