Remote job
Webflow Guru/Website Manager
Job details
About this role
Role overview
Own the hands-on development and ongoing improvement of a large enterprise B2B website in Webflow. The role combines front-end implementation, visual design execution, site operations, and conversion-focused planning, turning marketing and sales goals into reliable digital experiences. It also supports a migration from WordPress and continues through launch and ongoing optimization.
Responsibilities
- Build and maintain responsive Webflow pages, CMS collections, reusable components, templates, and interactions, keeping the site’s structure and styles manageable as it grows. - Translate Figma designs into polished pages, applying sound judgment to layout, typography, imagery, motion, accessibility, and responsive behavior. - Own the web roadmap and day-to-day work, balancing campaign requests with durable improvements and measuring the results of shipped changes. - Support the WordPress-to-Webflow migration by validating content, CMS structure, redirects, search visibility, tracking, forms, integrations, and launch readiness. - Improve navigation, landing pages, calls to action, forms, and visitor journeys to help users understand offerings and take relevant next steps. - Use analytics and search data to identify opportunities, implement improvements, and assess their effect on qualified conversions and pipeline.
Requirements
- Recent, advanced Webflow experience building and maintaining production websites, including CMS architecture, reusable components, responsive layouts, interactions, and custom code. - Experience managing a large B2B website with many pages, stakeholders, campaigns, and integrations. - Strong visual design and front-end skills, including the ability to build layouts and write and debug HTML, CSS, and JavaScript. - Hands-on participation in a substantial website migration, including redirects, content checks, search optimization, integrations, and launch QA. - Understanding of B2B buyer journeys, lead generation, conversion optimization, and how site work supports commercial goals. - Analytical, self-directed working style and clear communication with creative, marketing, operations, IT, and sales partners.
Nice to have
Experience with Webflow Enterprise, B2B SaaS or cybersecurity sites, Marketo and Salesforce integrations, or AI-enabled website tools. A portfolio should include live Webflow sites and explain your personal contribution.